July 2012
5 posts
3 tags
The Use and Re-use of Successful Fundamentals in...
Something I found interesting after doing some digging was looking at the repeditive use of simple fundamentals in a storyline. All good children’s books work basic elements into the story. The most obvious of these being a beginning, a middle and an end to a tale.  Contributor Post Author: Sara Sheridan Part 2 Other less obvious elements would include Characterisation. The author may choose an...
Jul 30th
2 tags
Love Guns (a misleading title bordering on...
Guys, I’ve seen it. It exists. And not with a massive computer system attached to the Large Hadron Collider. What all the hipsters and the scientists and your Granny have been talking about, the Higs. And it was right at the Apple Store here in Amsterdam. Nessim Higson (YG5) ADC Young Guns  Apple Store Amsterdam Of course I’m talking about Young Gun’s alum Nessim Higson, a...
Jul 23rd
3 tags
The Use and Re-use of Successful Fundamentals in...
I love to read. I’m always at it. Mostly I spend my time reading books. But when I’m short on those, I read the backs of cereal boxes in kitchens, shower gel labels and medications in bathrooms (yup, your bathroom too). T-shirts, Facebook status updates and let’s not forget other people’s shopping lists left behind in the trolley. Contributor Post Author: Sara Sheridan Part 1 I read on a...
Jul 19th
1 note
3 tags
insider: Wieden+Kennedy
Advertising agency Wieden Kennedy’s motto is, “the work comes first.” Which is obvious from their reputation and the industry accolades they receive each year. But, what has family got to do with it? Seemingly a whole lot. Wieden+Kennedy  Herengracht 258-266  1016 BV Amsterdam www.wkamst.com Due to a typical Amsterdam day that started with a thunderstorm early morning and...
Jul 15th
3 tags
insider: Interbrand
Interbrand is one of the world’s largest brand consultancies. And Patrick Stal, well he’s 31, half German/half Dutch, and their youngest managing director. If you have branding loyalty, you’d love to talk to Patrick. And you might learn something, such as no matter how good a donkey looks, it will never be fast. Interbrand  Prof. W.H. Keesomlaan 4  1183 DJ Amstelveen ...
Jul 12th
1 note